This won't usually work in a drugstore, but you can try out various colors at department store makeup counters. With neutral lips, you can put the makeup focus on your eyes."It's really such a foolproof product that you can't go wrong," says Crimson. "All of the colors work seamlessly together. I've swatched all 18 of the colors on my arm and mixed

It is similar to foundation, but thicker and used to hide different pigments by blending the imperfection into the surrounding skin tone. As a general rule, apply concealer just before your eye makeup (eye shadow, mascara, etc.) and once your liquid foundation or BB cream has been well absorbed by your skin. Because concealer requires targeted appl